Arena is a powerful platform that lets you and your audience communicate with each other on the cloud. Its Live Chat and Live Blog products have been used by thousands of companies in over one hundred countries. You can communicate with your audience through Live Chat by polling them, asking them questions, sending one-on-one messages, and more. Live Chat also lets your audience communicate with each other and share ideas. Live Blog lets you provide real-time updates to your audience. Arena provides an intuitive Customer Data Platform to track customer engagement, revenue generated, and interests. Users create a profile using their name, email address, and optional profile picture. You can then track advanced statistics like lead score, user score, and engagement timeline. Arena’s A.I. analyzes what users type online and interprets their views and feelings related to products and brands. It can categorize conversations by topics like sports, business, technology, and more.